Welcome to the Don’t Let Up Blog.

DLU was founded by Trish Byrd, a long time business women who through her strength in religion and the want to help others is where the idea for DLU came from. The President and CEO of DLU had been a top sales person for major real estate companies all over the northern California region.  “ I needed to take all the experiences I’ve had over the last 20 plus years and put them to good use helping those in their time of need. My mother and aunts are victims of this terrible disease and until there is a cure Don’t Let Up. “ We won’t let up.

There are so many exciting things happening with Don’t Let Up, Inc. from the pending launch of DLU Vodka (www.DLUVodka.com) and our clothing line, DLU Apparel (www.DLUApparel.com) to an energy drink, jewelry, and more.  We are very excited about what the future holds for the DLU Companies.